Digital

Advertise

Digital

Meet Your Target Market Where They Live: Online and On the Go.

WEB BANNERS

Reach Riders with Precision-Targeted Banner Ads

Banner ads are available in different sizes to suit your creative and messaging needs. You also have the option to customize your audience selections by English Discipline websites, Western Discipline websites, or Wellness-focused websites.

NEWSLETTERS

Deliver Your Message to the Inbox That Matters

Equine Network brand e-newsletter sponsorships provide your business with the opportunity to deliver your message to some of the most highly engaged equine professionals and horse owner audiences online. Each e-newsletter sponsorship includes a 300x250px web banner placement, (50) words of copy to inform and entice the reader to learn more, and web banners on the article pages featured in the newsletter. Equine Network email newsletters feature safe, permission-based marketing, with 100% opt-in lists of subscribers.

CUSTOM EMAIL BLASTS

Custom Email Campaigns for Maximum Impact

Custom e-blasts allow you to deliver a message or special offer to horse people and/or veterinary professionals. Target your message to users based on their interests. Special targeting options include: behavior, nutrition, older horse care, soundness and lameness, English riders, Western riders, and more! Provide us with your custom HTML message, or we can work with you to create your message for an affordable fee. TheHorse.com emails feature safe, permission-based marketing, with 100% opt-in lists of subscribers.

SOCIAL MEDIA

Tap Into Equine Network’s Highly Engaged Social Audience

Social media advertising remains one of the strongest ways to reach your targeted audience and drive traffic to your website or increase awareness of a product or service. Social ads with the Equine Network leverage the Equine Network’s highly engaged social media audiences to help you target the horse owners, professionals, and enthusiasts that you value most.

NATIVE CONTENT

Content that Connects

Target your audience by their true interests in a non-intrusive way. Designed to provide an organic advertising experience that fits in with the natural flow of the online content experience, native content seamlessly integrates messaging with what consumers are already reading and watching on social channels. With our in-house team of content pros, we have the flexibility to create high-quality content so your marketing can stay relevant and build trust with the audience. In addition to utilizing expert SEO, each article is distributed via a social post and custom e-blast to drive traffic back to the landing page. Native articles also include your logo and web banners to create an exclusive sponsorship experience highlighting your products and driving traffic back to your channels.

CONTESTS & POLLS

Interactive Campaigns That Drive Engagement and Insights

Equine Network’s interactive campaigns—ranging from digital contests to sponsored polls—offer a powerful way to get your brand noticed, increase engagement, and capture valuable leads.

Our digital contests use a multi-platform approach over four weeks to reach equine enthusiasts wherever they are, maximizing participation and delivering an opt-in email list of entrants to grow your database.

Our sponsored polls let you tap into consumer insights by surveying existing and potential customers on their needs, preferences, and brand awareness. Polls appear on homepage and article pages for seven days, with promotion in e-newsletters and social channels. You provide the question and answer choices (subject to editorial review), and we handle the rest—delivering both engagement and actionable feedback.

Together, these tools not only boost brand visibility but also build your audience and deepen your understanding of the equestrian market.